![[team] image of individual team member (for an animal welfare nonprofit)](https://cdn.prod.website-files.com/6a3b2ea94cb34fd91c55e256/6a3cc559528c5b4c09d752f0_Tom%20Robinson%20Headshot%20Small.png)
Tom has nearly 20 years’ experience consulting with global and local organisations across Europe, Asia and Australia in areas of brand strategy, integrated communications and commerce.
Tom's passions lie in championing the future of corporate and brand communications through creativity and innovation while being an active proponent of greater media diversity in Australia's challenged media ecosystem. Tom has served as a juror on a number of industry awards, has been a mentor for the University of Sydney Business School alongside contributions to the Media Federation of Australia, Council for Economic Development Australia, Melbourne Business School's MBA programme and was a founding member of the Australian Influencer Marketing Council.
Proven track record guiding organizations through change, growth, and transformation.
Expertise in building brands and communications strategies that deliver measurable outcomes.
Partnered with leading companies to solve complex challenges and achieve business goals.
Recognized for excellence in communications, innovation, and executive management.
Offering bespoke consulting to help organizations navigate change and unlock new opportunities.
Working closely with clients to understand needs and deliver practical, actionable advice.
Stories & Thought Leadership
True leadership requires looking past macro data to see the underlying anxieties of your workforce. In this interview with Company Director Magazine (AICD), Tom outlines how directors and corporate leadership can mitigate reputational risk by embedding authentic, transparent communication strategies directly into governance models to foster long-term institutional resilience.
A discussion on the future of communications, careers and progression in the age of AI. In an interview with Telum Media, Tom Robinson shares insights on modern, people-first leadership; reimagining junior roles, balancing automation with human creativity, and championing workflows that prioritizse the growth of your most valuable asset: your people.
On The CMO Show, Tom unpacks how marketing leaders can turn trust data into actionable brand strategy. He explores how CMOs can use authentic communications to bridge consumer divides, tackle innovation anxieties, and position brands as trusted, unifying anchors in polarized markets
What clients say
![[headshot]](https://cdn.prod.website-files.com/6a3b2ea94cb34fd91c55e256/6a61ac2b5f4ff90620bd24ff_Sam%20Reece.jpg)
![[headshot] image of customer (for a university)](https://cdn.prod.website-files.com/6a3b2ea94cb34fd91c55e256/6a61ac2b66389f09f34f30d2_Sonal.jpg)
![[headshot]](https://cdn.prod.website-files.com/6a3b2ea94cb34fd91c55e256/6a61ac2ac2aa5cf364c2487c_Sofia.jpg)
Reach out for consulting, partnerships, or questions. I look forward to hearing from you.
![[team]](https://cdn.prod.website-files.com/image-generation-assets/41e5ab2b-1098-4b12-9c1e-e83fbf10b07f.avif)
For direct inquiries or to discuss how I can support your organisation, use the details below.
